Diamond Traces

Privacy Policy

Last updated October 16, 2011

Thank you for visiting Diamond Traces. We want you to know that your privacy is important to us. We strive to ensure your experience with Diamond Traces will repeat and that you will share it with your friends. Diamond Traces respects your privacy and we understand and share your concern about the privacy of your personal information. This notice describes our privacy policies. By visiting DiamondTraces.com, you are confirming your agreement to the privacy policies described in this Privacy Policy.

Information we collect

You can browse our website without revealing any personal information about yourself. At various times, you may decide to provide us with your personal information. You should know that we gather and may store all personal information (whether written or oral) that you provide to us through whatever means you provide such information (through our Website, via e-mail, over the telephone, etc.). Personal information may include your name, billing address, shipping address, age, date of birth, gender, education level, email address, telephone and fax numbers, credit card information, and information about your interests, occupation, marital status, anniversary and activities.

You can choose not to provide certain types of information, but that may result in you being unable to use certain features of our web site(s). We may also collect and store information about other people that you provide to us. For example, you may submit a person's name and address if you wish us to ship a product as a gift to a friend.

We may combine the information you provide to us over time and we may combine such information with information that is publicly available, collected through data collection devices, and information that we receive from our partners, affiliates and other third parties.

We may also automatically collect and store certain types of non-personally identifiable information whenever you visit any of our web pages. Like most commercial shopping web sites, we use Cookies, Web Beacons and IP Address that and obtains certain types of information whenever your web browser accesses any Diamond Traces web site. Such information may include the type of web browser you are using, the operating system of your computer and the domain name of your internet service provider, analyze trends, track traffic patterns, gather demographic information for aggregate use, and track the date and duration of each session within our Website. Most browsers accept cookies automatically but allow you to disable them. We recommend that you leave cookies "turned on" so that we can offer you a better shopping experience. Your IP Address can be also be used to prevent fraud or abuse your account. Utilities are available from third parties to help you visit web sites anonymously, but use of such utilities may also prevent us from providing you with the best shopping experience at DiamondTraces.com.


We believe that we have in place appropriate procedures to protect the security of personal information transmitted to us or by us. When we transfer sensitive personal information (for example, credit card information) over the Internet, we protect it using Secure Sockets Layer (SSL) encryption technology. While we strive to safeguard your personal information once we receive it, no transmission of data over the Internet or any other public network can be guaranteed to be 100% secure and, accordingly, we cannot guarantee or warrant the security of any information you disclose or transmit to us.

Children's privacy

Our website does not direct toward children and Diamond Traces does not sell products for purchase by children. We do not knowingly collect information from anyone under the age of eighteen.


Our Website may provide links to other third-party Websites which are outside our control and not covered by this privacy policy. We encourage you to review the privacy policies posted on these (and all) Websites.

Accessing and Updating Your Information

Diamond Traces gives you access to the personal information that we have collected about you and the ability to correct any errors in such information. For instructions on how to access and/or make corrections to your personal information please send an Email to info@diamondtraces.com or contact one of our diamond and jewelry consultants at 1-800-343-4133.

Notices and revisions

Any dispute concerning privacy our website will be subject to this Privacy Notice and our Terms of Use. Our business continues to develop and evolve and this Privacy Notice and our Terms of Use will accordingly change from time to time. Diamond Traces will occasionally update this Privacy Policy. When a revision is made we will revise the "last updated" date on this page. We encourage you to check the date of our Privacy Policy each time you visit our Website for any updates or changes. The form of our Privacy Policy in effect from time to time will apply to all information that we have collected.

When you submit your personal information to us, you are giving us your consent to the collection, use, and disclosure of your information as set in this Privacy Policy. We are always available to discuss your questions or concerns regarding this Privacy Policy and our privacy practices. If you would like to speak to a customer service representative, please contact us via telephone at 1-800-343-4133 or email at info@diamondtraces.com.
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